Brand Assets
Logos
Usage
- Don't recreate the logo.
- Logos should only be used in the colors provided
- Always include sufficient clear space around the logo
- Abide by minimum size requirements
min-height: 20px
Colors
Odoo
| Name | HEX | CMYK | RGB | Pantone | RAL |
|---|---|---|---|---|---|
| Primary | #714B67 | 57, 84, 39, 24 | 113, 75, 103 | 5125C | 4001 |
| Gray | #8F8F8F | 49, 39, 39, 3 | 143, 143, 143 | 877C | 7042 |
| Secondary | #017E84 | 100, 35, 50, 13 | 1, 126, 132 | 322C | 5021 |
| Secondary Light | #00A09D | 86, 2, 41, 0 | 0, 160, 157 | 326C | 5018 |
| Text | #21272B | 67, 64, 67, 67 | 33, 39, 43 | BlackC | 9011 |
Partners
| Name | HEX | CMYK | RGB |
|---|---|---|---|
| Learning Partner | #E46E78 | 6, 71, 41, 0 | 228, 109, 120 |
| Ready Partner | #21B799 | 74, 1, 52, 0 | 34, 182, 153 |
| Silver Partner | #5B899E | 68, 37, 29, 2 | 92, 136, 158 |
| Gold Partner | #E4A900 | 11, 43, 100, 0 | 227, 170, 36 |
Typography
Headings and titles
Inter, weight 500-700, line-height: 1
Paragraphs and texts. Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation.
Inter, weight 400, line-height: 1.45
Writing "Odoo"
Do
- Capitalize the word "Odoo", except if it's part of an url
- Always type "Odoo" in the same font size and style as the content of the text
Don't
- Capitalize all letters (eg. ODOO)
- Pluralize the trademark (eg. Odoos)
- Use the logo instead of the word
Marketing Materials
Guidelines to design marketing ads
Templates
Posters
Google Drive| A5 | InDesign | ||
| A4 | InDesign | ||
| A3 | InDesign | ||
| A0 | Illustrator | InDesign | |
| 2m2 | Illustrator | InDesign |
Billboards
Google Drive| Small | |||
| Medium | |||
| Large |
Rollups
Google Drive| 85x200 Studio |
Illustrator | InDesign | |
| 100x200 Apps |
Illustrator | InDesign | |
| 100x200 Hiring |
Illustrator | InDesign |
Website Banners
Google Drive| Vertical | Horizontal | ||
|---|---|---|---|
| 160x600 | Illustrator | 300x25 | Illustrator |
| 300x600 | Illustrator | 325x50 | Illustrator |
| 720x90 | Illustrator | ||
| 970x250 | Illustrator | ||
Checklist for Print
- All colors are CMYK or Pantone
- Images are 300dpi or more
- Fonts are outlined
- Check your printer's technical specs
Checklist for Web
- All colors are RGB
- Images are 72dpi
- Export as .jpg/.jpeg or .png
- File weight is under 100kb
